1. It's where your customers are
2. It's cost-effective
3. It helps you stand out from the competition.
4. It allows you to target specific demographics.
5. It allows you to track your results.
With online marketing, it’s easy to track the results of your efforts. You can use tools like Google Analytics to see how many people are visiting your website, where they’re coming from, and what actions they’re taking. This can help you determine what’s working and what’s not, allowing you to make data-driven decisions about your marketing efforts.