Project Details

Bearcreek
Landscaping

Bear Creek Landscaping has over 40 years of experience in the landscaping industry providing exceptional landscaping services in Bellevue, Kirkland, Redmond, Sammamish, Issaquah, and Woodinville.

Bear Creek came to us wanting to redesign their website because they were not able to capture leads on their older website through forms for different services and some website pages were not working. Post website development they expressed interest in increasing sales through their website.

Bear Creek

Planning &
Process

The Plan

Design was outdated, did not communicate the Bear Creek Brand, and was not capturing the leads through website forms. Moreover, some pages were just not working and the forms were not functional.

The Execution

Design was outdated, did not communicate the Bear Creek Brand, and was not capturing the leads through website forms. Moreover, some pages were just not working and the forms were not functional.
Bear Creek Landscaping

Website

Redeveloped the website on WordPress with clear call to action, clean design, mobile responsiveness, chat and SEO optimization with focus on capturing leads.

Link Building

Building/ Optimizing all social media profiles, fixing location citation listings, and niche relevant outreach to build more authority in the market.
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On Page Optimization.

Improved site speed and image optimization
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Map Pack Optimization

Implemented Google 03 Map pack optimization for multiple locations, and enabled map position for Landscaping services category.
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Content Strategy

Performed in-depth research & analysis of competitors content marketing strategy and reverse engineered it to bring that traffic to our website.
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Content Creation

We worked with our content team to write as per our Content Strategy so that it would index & show up for as many possible “Landscaping Related” related relevant search terms.

The
Results

Website Redesign

After hearing Bear Creek managements main complaints, our UX and design teams interviewed stakeholders to dive deep into the spirit of Bear Creek Landscaping so we could solve their pain point and make sure their site stood out from the competition. Website was developed with a clear focus on capturing leads through Phone, Forms, and Chat.

Before (Website Design)

Bear Creek Landscaping

After (Website Design)

Bear Creek Landscaping

Organic Traffic

Started SEO services in Jan 2021 and in just 9 months achieved a 1420% increase in Organic Search Traffic.
Increase in Search Traffic

1420%

Time Frame

9 Months

After (Website Design)

Organic Traffic After

After (745 in Sep 2021)

Organic Traffic After

Organic Keywords

Achieved 600% increase in Organic Keywords ranked in top #1 to 3 (6 in 2019 versus 42 in 2021) with our Content and Link Building Strategy (baselined against 2019 since the data was missing for 2020). Total # of Organic keywords also increase by 2.5x.
Increase in Organic Keywords

600%

Time Frame

14 Months

Before (Total 213 keywords in Sep 2019)

Organic Keywords

After (Total 787 keywords in Sep 2021)

Organic Keywords

Google Map Top 3 Ranking

Our overall SEO and Content Strategy helped us position Bear Creek landscaping in #1 position on the map.
Landscaping Services Near me

Customer Reviews

189% increase Customer reviews and rating improved from 3.9 to 4.3 on google.
Bear Creek Landscaping
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Emails, Calls and
Request Direction

In the first 9 months of serving Bear Creek Landscaping:
• Total Email Forms Received: – 1650
• Total GMB Calls Received: – 717
• Request Directions: – 695

Google Ads (Previous SEO Company vs IY Technology Results)

Increased the # of Ad Impression while reducing the total ads budget by 37% in the same time frame (January to August). Reduced the Cost Per click (and conversion) by 64%.
Google Ads (Previous SEO Company vs IY Technology Results)

Google My Business
in Top 3 Organic
Position.

Google My Business in Top 3 Organic Position@2x

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